Sunday, August 24, 2014

Week two of "The Giver" in cinemas

The Giver will likely finish in sixth place at the box office this weekend.  Estimates put it at about $6.7 million for a domestic total of about $24 million.  With a budget at around $25 million and this already being the second weekend, I think this film will be hard pressed to surpass $40 million in the U.S.  Typically a film needs to gross at least double its budget to make a profit (at least domestically I think).  International roll out will take place over the next month, but I don't see that being a huge help.  Not that I would describe this a complete flop, but considering it's being distributed by the Weinstein Company, the film's performance in theaters will likely end up being a financial disappointment.  Hopefully I'll be off on my estimates.


  1. It may get more support overseas, who knows. What did you think of M's acting in it?

    1. Her acting was great of course. Added much more dimension than that character would've had otherwise. It could've easily been almost a corny stereotypical villain, but for it being a small supporting role, Meryl was able to provide some heft.